Within the wake of the COVID-19 pandemic, the $58B+ U.S. salon trade has been hit significantly laborious with pressured closures costing many salon house owners and staff their livelihoods. As the sweetness trade’s main useful resource and advocate, the Skilled Beauty Affiliation just lately printed a survey of licensed magnificence professionals to assist the salon trade create client confidence with the objective of teaching stylists and customers that salons are secure. The PBA discovered that not solely are salons throughout the nation following strict security protocols but in addition that there’s restricted proof that the salon trade contributes to the unfold of COVID-19.
The survey requested 2,532 salons to share their security protocols, representing 19,392 licensed magnificence professionals and providers for over 2 million+ purchasers since reopening. Of the two million+ purchasers, solely 0.07% reported testing constructive for COVID-19 inside 14 days of visiting a salon. The underside line? Salons are secure for magnificence professionals and purchasers.
Salons throughout the nation elevated their already rigorous security protocols to safeguard towards the unfold of an infection, together with enhanced sanitization for each the shopper and the stylist, modified verify-in and fee procedures, retrofitting of workspaces to permit for social distancing amongst many others. These efforts have paid off; there is no such thing as a proof that salons contribute to the unfold of COVID-19 of their communities.
“We verify everybody’s temperature once they arrive for his or her appointment. If anybody feels unwell, we welcome them to reschedule with no penalty,” says Leilani Lucas of Napa, CA. “We have now disinfectant at each station, in addition to hand sanitizer and Lysol. We encourage touchless funds and don’t supply drinks or magazines.”
The story is similar coast-to-coast. “Our sanitation follow is thorough and constant, and we function at lower than 50% capability when open,” states Tara Acosta of Philadelphia, PA. “After constructing a model new salon out final 12 months, being closed for 14 weeks was devastating for us and our employees.”
This sentiment is shared all through the trade. “My gross sales are down greater than $20,000 this 12 months. I’ve misplaced a number of dozen purchasers which have opted to not return to the salon out of worry …” shares Shelly Abbs of Molalla, OR.
The most recent survey information printed by the PBA helps this shared perspective. “Apart from sustaining well being as essentially the most integral precedence, we wish to assist be certain that the trade is minimally impacted economically. As with so many different industries, the sweetness trade has been devastated by the pandemic.” says Steve Sleeper, govt director of the Skilled Beauty Affiliation. “The salon trade completes sanitization coaching as a part of their licensing and has been utilizing cleanliness protocols for years. Now, with intensive measures in place to guard towards COVID-19, we see salons are secure and never serving to to transmit COVID-19. The current survey reveals that lower than .1% of tourists to a salon contract COVID-19 inside 14 days, suggesting salons can safely keep open.”
PBA has sources accessible to salon house owners and stylists to assist assist them by way of this powerful time. PBA joined the COVID Reduction Now Coalition, and the PPP Forgiveness Coalition to work collectively to hunt aid from Congress for small companies and people. Salon house owners and licensed magnificence professionals are inspired to discover funding alternatives by way of the SBA in addition to state grants which may be accessible. PBA continues to share information with state authorities officers.
PBA has additionally established its COVID-19 Reduction Fund, which has raised over $1.5MM with assist from prime trade manufacturers like L’Oreal Skilled manufacturers, Moroccanoil, Henkel Skilled Beauty Division, Dyson, and extra; further data is on the market at Probeauty.org/aid. 100% of the donations are going on to assist licensed magnificence professionals experiencing monetary hardship as a result of COVID-19 pandemic. The PBA stays steadfast in its dedication to proceed its fundraising efforts to assist the COVID-19 Reduction Fund to assist the sweetness group throughout this tough time.
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Initially posted on Fashionable Salon